Joy Real
Montreal, Canada
Product Designer
Summary
Product-minded designer with strong frontend execution and 10+ years in visual design. I design and ship real products, especially where workflows are complex, technical constraints are high, and usability matters under real-world conditions. My strongest product proof is MakeYourOwnFont.com, a monetized browser-based SaaS product I designed, built, launched, and continue to improve.
Skills
Product & UX: User flows, interaction design, workflow design, edge-case handling, usability in complex systems
Frontend: SvelteKit, JavaScript, CSS
Tools: Figma, Git, Stripe, Supabase
Product: SEO, monetization flows, SaaS product development
Workflow: Agile, Scrum, release coordination
Experience
Web Designer & Frontend Developer
Datavalet Technologies — Montreal, Canada
Sep 2019 – Present
- Designed and shipped UX for Wi-Fi captive portals used in real-world environments where network behavior is unstable and time-sensitive
- Simplified authentication, redirect, localization, and error-state flows so users could complete login journeys more reliably under constrained conditions
- Turned backend and networking constraints into predictable user-facing behavior across multiple client deployments
- Contributed product-facing UI improvements to DV4 by clarifying dashboard states and making data-heavy interfaces easier to understand
- Worked closely with product and engineering to align UX decisions with system limitations and delivery timelines
Scrum Master (PSM I Certified)
Datavalet Technologies — Montreal, Canada
- Facilitated sprint ceremonies and kept design and engineering work aligned with delivery goals
- Reduced ambiguity by helping clarify work, decisions, and execution across the team
Top Rated Presentation Designer
Upwork — Remote
2011 – 2022
- Delivered 480+ design projects for startups and enterprise clients across investor, marketing, and executive use cases
- Designed 12,000+ slides with a strong focus on clarity, information hierarchy, and persuasive communication
- Helped early-stage companies communicate product value and support fundraising efforts
- Built strong visual judgment through high-volume design work where clarity and business goals had to align
Projects
MakeYourOwnFont.com — Founder / Product Builder
- Built and launched a browser-based SaaS product that converts handwriting into installable fonts (TTF)
- Designed the full user journey from drawing to export, reducing friction for non-technical users
- Grew the product through SEO, reaching ~20K monthly clicks from organic search
- Implemented monetization through premium features and Stripe payments
- Continuously iterate on conversion flows, onboarding, and feature gating to improve revenue
Education
CDI College, Pointe-Claire, Quebec
Web Design and Programming (2017–2019)
University of the Philippines, Cebu
MBA (Incomplete) (2011–2013)
University of San Carlos, Cebu
Bachelor of Science in Civil Engineering (2002–2007)
Certifications
Professional Scrum Master I (PSM I), 2025